Why Shipping Matters for E-commerce
In Thai e-commerce, shipping experience directly impacts customer satisfaction and reviews. Fast delivery, accurate tracking, and careful packaging can set your shop apart from competitors.
Packaging Best Practices
- Use appropriately sized boxes — oversized boxes increase dimensional weight charges
- Double-wrap fragile items with bubble wrap and fill empty spaces
- Include your brand sticker or thank-you card for a personal touch
- Seal all seams with strong packing tape — avoid masking tape
- Print shipping labels clearly — avoid handwritten addresses when possible
Automate Tracking with ETrackings API
For shops handling 50+ orders daily, manual tracking is impractical. Use the ETrackings API to automatically track all your parcels and receive webhook notifications when status changes.
- Real-time webhooks — get notified instantly when parcels are delivered, in transit, or have issues
- Multi-courier support — track Flash, KEX, J&T, Thailand Post, and 30+ others with one API
- Customer notifications — automatically update your customers on delivery status
Handling Returns and Failed Deliveries
Returns are inevitable in e-commerce. Having a clear process reduces costs and customer frustration.
- Set a clear return policy on your shop page
- Use ETrackings to monitor parcels stuck in 'unable to deliver' status
- Contact the courier within 24 hours for re-delivery attempts
- Keep records of all return shipments for accounting